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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 10-Q
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended March 31, 2025
OR
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from ______________ to ______________
Commission File Number: 001-40557
IAS logo.jpg
INTEGRAL AD SCIENCE HOLDING CORP.
(Exact name of registrant as specified in its charter)
Delaware 83-0731995
(State or other jurisdiction of
incorporation or organization)
 (IRS Employer
Identification No.)
12 E 49th Street, 20th Floor
New York, NY
10017
(Address of principal executive offices)(Zip Code)
(646) 278-4871
(Registrant’s telephone number, including area code)

Not Applicable
(Former name, former address or former fiscal year, if changed since last report)
Securities registered pursuant to Section 12(b) of the Act:
Title of each class Trading
Symbol
 Name of each exchange
on which registered
Common Stock, $0.001 par value per share IAS The NASDAQ Stock Market LLC
(Nasdaq Global Select Market)
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes ☒ No ☐
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). Yes ☒ No ☐
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filerAccelerated filer
Non-accelerated filerSmaller reporting company
Emerging growth company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐ No
On May 5, 2025, the Registrant had 165,016,300 shares of common stock, $0.001 par value, outstanding.



Table of Contents

  Page No.
PART I. 
Item 1. 
 
 
 
 
 
Item 2.
Item 3.
Item 4.
 
PART II. 
Item 1.
Item 1A.
Item 2.
Item 3.
Item 4.
Item 5.
Item 6.
 
 

2


PART I — FINANCIAL INFORMATION
Item 1. Financial Statements
INTEGRAL AD SCIENCE HOLDING CORP.
CONDENSED CONSOLIDATED BALANCE SHEETS
(UNAUDITED)
(IN THOUSANDS, EXCEPT SHARE DATA)March 31, 2025December 31, 2024
ASSETS  
Current assets:  
Cash and cash equivalents$59,120 $84,469 
Restricted cash288 506 
Accounts receivable, net of allowance for credit losses of $5,622 and $7,454 as of March 31, 2025 and December 31, 2024, respectively
86,866 79,427 
Unbilled receivables51,053 53,388 
Prepaid expenses and other current assets41,008 36,639 
Due from related party7 28 
Total current assets238,342 254,457 
Property and equipment, net3,941 4,004 
Internal use software, net56,428 53,636 
Intangible assets, net132,533 140,943 
Goodwill674,505 673,025 
Operating lease right-of-use assets, net18,811 17,888 
Deferred tax asset, net1,731 1,675 
Other long-term assets6,061 5,943 
Total assets$1,132,352 $1,151,571 
LIABILITIES AND STOCKHOLDERS’ EQUITY
Current liabilities:
Accounts payable and accrued expenses$47,732 $72,910 
Operating lease liabilities, current10,801 10,184 
Due to related party 11 
Deferred revenue841 1,061 
Total current liabilities59,374 84,166 
Deferred tax liability, net1,727 3,118 
Long-term debt, net14,305 34,189 
Operating lease liabilities, non-current13,177 13,374 
Other long-term liabilities8,743 8,713 
Total liabilities97,326 143,560 
Commitments and Contingencies (Note 14)
Stockholders’ Equity
Preferred Stock, $0.001 par value, 50,000,000 shares authorized at March 31, 2025; 0 shares issued and outstanding at March 31, 2025 and December 31, 2024
  
Common Stock, $0.001 par value, 500,000,000 shares authorized, 163,988,856 and 162,871,266 shares issued and outstanding at March 31, 2025 and December 31, 2024, respectively
164 163 
Additional paid-in-capital981,980 964,765 
Accumulated other comprehensive loss(1,860)(3,666)
Retained earnings54,742 46,749 
Total stockholders’ equity1,035,026 1,008,011 
Total liabilities and stockholders’ equity$1,132,352 $1,151,571 


See notes to the unaudited condensed consolidated financial statements.

3



INTEGRAL AD SCIENCE HOLDING CORP.
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME (LOSS)
(UNAUDITED)

 
Three Months Ended March 31,
(IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA)20252024
Revenue$134,066 $114,530 
Operating expenses:
Cost of revenue30,126 26,161 
Sales and marketing32,128 31,825 
Technology and development19,700 17,978 
General and administrative26,196 21,380 
Depreciation and amortization16,463 15,080 
Foreign exchange (gain) loss, net(1,998)1,569 
Total operating expenses122,615 113,993 
Operating income11,451 537 
Interest expense, net(72)(1,926)
Net income (loss) before income taxes11,379 (1,389)
(Provision) benefit for income taxes(3,386)134 
Net income (loss)$7,993 $(1,255)
Net income (loss) per share – basic and diluted:$0.05 $(0.01)
Weighted average shares outstanding:
Basic163,646,444 159,385,167 
Diluted166,811,853 159,385,167 
Other comprehensive income (loss):
Foreign currency translation adjustments1,806 (1,059)
Total comprehensive income (loss)$9,799 $(2,314)

See notes to the unaudited condensed consolidated financial statements.

4



INTEGRAL AD SCIENCE HOLDING CORP.
CONDENSED CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY
(UNAUDITED)


Three Months Ended March 31, 2025
 Common Stock    
(IN THOUSANDS, EXCEPT SHARES)SharesAmountAdditional
paid-in
capital
Accumulated other comprehensive lossRetained earningsTotal
stockholders’
equity
Balance, December 31, 2024162,871,266 $163 $964,765 $(3,666)$46,749 $1,008,011 
RSUs and MSUs vested917,186 1 — — — 1 
ESPP purchase200,404 — 1,690 — — 1,690 
Stock-based compensation— — 15,525 — — 15,525 
Foreign currency translation adjustment— — — 1,806 — 1,806 
Net income— — — — 7,993 7,993 
Balance, March 31, 2025163,988,856 $164 $981,980 $(1,860)$54,742 $1,035,026 


Three Months Ended March 31, 2024
 Common Stock    
(IN THOUSANDS, EXCEPT SHARES)
SharesAmountAdditional
paid-in
capital
Accumulated other comprehensive lossRetained earningsTotal
stockholders’
equity
Balance, December 31, 2023158,757,620 $159 $901,259 $(916)$8,954 $909,456 
RSUs and MSUs vested806,546 1 — — — 1 
Option exercises44,049 — 313 — — 313 
ESPP purchase153,239 — 1,895 — — 1,895 
Stock-based compensation— — 15,725 — — 15,725 
Foreign currency translation adjustment— — — (1,059)— (1,059)
Net loss— — — — (1,255)(1,255)
Balance, March 31, 2024159,761,454 $160 $919,192 $(1,975)$7,699 $925,076 
See notes to the unaudited condensed consolidated financial statements.

5



INTEGRAL AD SCIENCE HOLDING CORP.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(UNAUDITED)
 Three Months Ended March 31,
(IN THOUSANDS)20252024
Cash flows from operating activities:  
Net income (loss)$7,993 $(1,255)
Adjustments to reconcile net income (loss) to net cash provided by (used in) operating activities:
Depreciation and amortization16,463 15,080 
Stock-based compensation15,525 15,738 
Foreign currency (gain) loss, net(2,486)1,395 
Deferred tax benefit(1,447)(5)
Amortization of debt issuance costs116 116 
Reversal of credit losses(1,134)(188)
Changes in operating assets and liabilities:
(Increase) decrease in accounts receivable(5,439)6,436 
Decrease in unbilled receivables2,656 3,167 
Increase in prepaid expenses and other current assets(3,429)(13,759)
Increase in operating leases, net(526)(202)
Decrease in other long-term assets4 19 
Decrease in accounts payable and accrued expenses and other long-term liabilities(24,548)(28,278)
(Decrease) increase in deferred revenue(229)644 
Increase (decrease) in due to/from related party10 (39)
Net cash provided by (used in) operating activities3,529 (1,131)
Cash flows from investing activities:
Purchase of property and equipment(554)(1,128)
Acquisition and development of internal use software and other(10,347)(9,163)
Net cash used in investing activities(10,901)(10,291)
Cash flows from financing activities:
Repayment of long-term debt(20,000)(30,000)
Proceeds from exercise of stock options 313 
Cash received from Employee Stock Purchase Program1,232 1,393 
Net cash used in financing activities(18,768)(28,294)
Net decrease in cash, cash equivalents, and restricted cash(26,140)(39,716)
Effect of exchange rate changes on cash, cash equivalents and restricted cash597 (847)
Cash, cash equivalents and restricted cash at beginning of period87,335 127,290 
Cash, cash equivalents and restricted cash at end of period$61,792 $86,727 
Supplemental Disclosures:
Net cash (received) paid during the period for:
Interest$(23)$1,879 
Taxes$822 $268 
Non-cash investing and financing activities:
Property and equipment acquired included in accounts payable$55 $2 
Internal use software acquired included in accounts payable$520 $573 
Lease liabilities arising from right of use assets$2,993 $189 

See notes to the unaudited condensed consolidated financial statements.

6



INTEGRAL AD SCIENCE HOLDING CORP.
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
(IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA)
(UNAUDITED) 

1.    Description of business

Integral Ad Science Holding Corp. and its wholly-owned subsidiaries (together, the "Company" or "IAS") is a leading global digital advertising verification company by revenue. The Company’s mission is to be the global benchmark for trust and transparency in digital media quality for the world’s leading brands, publishers, and platforms. The Company’s cloud-based technology platform provides actionable insights and delivers independent measurement and verification of digital advertising across all devices, channels, and formats, including desktop, mobile, connected TV ("CTV"), social, display, and video. The Company’s proprietary and Media Rating Council (the "MRC") accredited Quality Impressions® metric is designed to verify that digital ads are served to a real person rather than a bot in a brand-safe and suitable environment within the correct geography. The Company is an independent, trusted partner for buyers and sellers of digital advertising to increase accountability, transparency, and effectiveness in the market. The Company helps advertisers optimize their ad spend and better measure consumer engagement with campaigns across platforms, while enabling publishers to improve their inventory yield and revenue.

The Company operates within the United States ("U.S.") in New York, California, and Illinois. Operations outside the U.S. include but are not limited to countries such as the United Kingdom ("U.K."), Ireland, France, Germany, Spain, Italy, Singapore, Australia, Japan, India and the Nordics.

2.    Basis of presentation and summary of significant accounting policies

This summary of significant accounting policies is presented to assist in understanding the Company’s condensed consolidated financial statements. These accounting policies have been consistently applied in the preparation of the condensed consolidated financial statements.

(a) Basis of presentation

The Company’s condensed consolidated financial statements are presented in accordance with accounting principles generally accepted in the United States of America ("U.S. GAAP") and reflect the financial position, results of operations and cash flows for all periods presented. The year-end condensed balance sheet data was derived from audited financial statements but does not include all disclosures required by U.S. GAAP.

The accompanying interim Condensed Consolidated Balance Sheets as of March 31, 2025, the Condensed Consolidated Statements of Operations and Comprehensive Income (Loss), of Cash Flows and of Changes in Stockholders’ Equity for the three months ended March 31, 2025 and 2024, and the related footnote disclosures are unaudited. These unaudited interim condensed consolidated financial statements have been prepared on the same basis as the annual consolidated financial statements and, in management’s opinion, include all adjustments necessary to state fairly the consolidated financial position of the Company. All adjustments made were of a normal recurring nature. The results for the three months ended March 31, 2025 are not necessarily indicative of the results to be expected for the year ending December 31, 2025, or for any future period.

The Company’s significant accounting policies are discussed in Note 2 to the consolidated financial statements included in the Company's Annual Report on Form 10-K for the year ended December 31, 2024, filed with the Securities and Exchange Commission ("SEC") on February 28, 2025 (the "2024 Form 10-K") and these unaudited condensed consolidated financial statements should be read in conjunction with the 2024 Form 10-K.

(b) Basis of consolidation

The condensed consolidated financial statements include the accounts of Integral Ad Science Holding Corp. and its wholly-owned subsidiaries. All material intercompany accounts and transactions have been eliminated in consolidation.

(c) Use of estimates

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported
7


amounts of revenue and expenses during the reporting period. Actual results could differ from these estimates. Significant estimates include the estimated useful lives of intangible assets and internal use software, the allowance for credit losses, goodwill impairment testing, assumptions used to calculate equity-based compensation, and the realization of deferred tax assets. The Company bases its estimates on past experience, market conditions, and other assumptions that the Company believes are reasonable under the circumstances, and the Company evaluates these estimates on an ongoing basis. Actual results may differ from these estimates due to risks and uncertainties, including the continued uncertainty surrounding the stability of economic conditions due to new and proposed tariffs and uncertainty in the global trade environment, high inflation, changes to fiscal and monetary policy, high interest rates, currency fluctuations, fluctuations and instability in the financial and capital markets and disruptions in European economies as a result of the war in Ukraine and other geopolitical issues.

(d) Foreign currency

The reporting currency of the Company is the U.S. dollar. The functional currency of our foreign subsidiaries is the currency of the primary economic environment in which they operate, which is their local currency. The financial statements of these subsidiaries are translated into U.S. dollars using month-end rates of exchange for assets and liabilities, and average rates of exchange for revenue, costs and expenses. Translation gains and losses are recorded in accumulated other comprehensive income (loss) within stockholders’ equity. Transaction gains and losses including those on intercompany transactions denominated in a currency other than the functional currency of the entity involved are included in foreign exchange (gain) loss, net in the Condensed Consolidated Statements of Operations and Comprehensive Income (Loss).

For the three months ended March 31, 2025, foreign exchange gain, net consists of unrealized foreign exchange gains of $2,486 and realized transaction losses of $488. For the three months ended March 31, 2024, foreign exchange loss, net consists of unrealized foreign exchange losses of $1,395 and realized transaction losses of $174.

(e) Cash, cash equivalents, and restricted cash

Cash and cash equivalents include money market accounts and other highly liquid investments with an original maturity date of three months or less at the time of purchase. Cash amounts with restrictions are classified as restricted cash within the Condensed Consolidated Balance Sheets.

The Company generated interest income of $696 and $954 during the three months ended March 31, 2025 and March 31, 2024, respectively.

The following table provides a reconciliation of cash, cash equivalents, and restricted cash reported within the Condensed Consolidated Balance Sheets to the amounts shown in the Condensed Consolidated Statements of Cash Flows.
 March 31, 2025December 31, 2024
Cash and cash equivalents$59,120 $84,469 
Short-term restricted cash288 506 
Long-term restricted cash (held in other long-term assets)2,384 2,360 
Total cash, cash equivalents, and restricted cash shown in the Condensed Consolidated Statements of Cash Flows$61,792 $87,335 

(f) Accounts receivable, net

Accounts receivable are carried at the original invoiced amount less an allowance for credit losses. The allowance is estimated by pooling accounts receivables based on similar risk characteristics, and expected credit loss exposure is evaluated for each accounts receivable pool. Invoices are typically issued with net 30-days to net 90-days terms. Account balances are considered delinquent if payment is not received by the due date, and the receivables are written-off when deemed uncollectible. The allowance for credit losses is recorded in general and administrative expenses within the Condensed Consolidated Statements of Operations and Comprehensive Income (Loss).

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The activity in our allowance for credit losses consists of the following:
 March 31, 2025March 31, 2024
Balance, beginning of period$7,454 $8,645 
Change in provision(1,134)(188)
Receivables written-off and impact of exchange rates(698)(106)
Balance, end of period$5,622 $8,351 
(g) Stock-based compensation

Stock-based compensation is measured at the grant date based on the fair value of the award and is recognized as expense over the requisite service period, which is generally the vesting period. The Company accounts for forfeitures as they occur. The fair value of restricted stock units ("RSUs") that vest over a period of time subject to continued employment is determined on the grant date based on the grant date closing stock price. The Company used the assumptions below in valuing its time-based service options, which vest over a period of time subject to continued employment ("Time-Based Options"), return-target options ("Return-Target Options"), which vest upon a realized cash return of the equity investment of Vista Equity Partners ("Vista"), and funds controlled by Vista and registration of the shares held by Vista, market stock units ("MSUs"), and shares to be purchased under the 2021 Employee Stock Purchase Plan ("ESPP").

Expected term — For time-based awards, the estimated expected term of options granted is generally calculated as the vesting period plus the midpoint of the remaining contractual term, as the Company does not have sufficient historical information to develop reasonable expectations surrounding future exercise patterns and post-vesting employment termination behavior. For awards subject to market and performance conditions, the expected term represents the period of time that the options granted are expected to be outstanding.

Expected volatility — Volatility is estimated based upon observed option-implied volatilities for the Company in addition to a group of peer companies. The Company believes this is the best estimate of the expected volatility over the weighted-average expected term of its option grants.

Risk-free interest rate — The risk-free interest rate is based on the implied yield currently available on U.S. Treasury instruments with terms approximately equal to the expected term of the option.

Expected dividend — The expected dividend assumption was based on the Company’s history and expectation of dividend payouts. The Company currently has no history or expectation of paying cash dividends on its units.

Fair value — The Company’s shares are traded in the public market, and accordingly the Company uses the applicable closing price of its common stock to determine fair value.

 March 31, 2025
March 31, 2024
Estimated fair value$3.32$4.47
Expected volatility (%)60%50%
Expected term (in years)0.500.50
Risk-free interest rate (%)4.23%5.15%
Dividend yield

(h) Accounting pronouncements not yet adopted

In December 2023, the FASB issued ASU 2023-09, "Income Taxes (Topic 740): Improvements to Income Tax Disclosures," which requires companies to disclose more detailed information in their reconciliation of their statutory tax rate to their effective tax rate. The ASU also requires entities to disclosure more detailed information about income taxes paid, including by jurisdiction, pretax income (or loss) from continuing operations and income tax expense (or benefit). The updated standard is effective for annual reporting periods, beginning after December 15, 2024. The Company does not expect the adoption of ASU 2023-09 to have a material impact on its consolidated financial statement disclosures.

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In November 2024, the FASB issued ASU 2024-03, "Income Statement - Reporting Comprehensive Income - Expense Disaggregation Disclosures (Subtopic 220-40)," which requires companies to disclose, in the notes to financial statements, specified information about certain costs and expenses. The amendments require that at each interim and annual reporting period an entity: (i) disclose the amounts of purchases of inventory, employee compensation, depreciation, and intangible asset amortization, (ii) include certain amounts that are already required to be disclosed under current U.S. GAAP in the same disclosure as the other disaggregation requirements, (iii) disclose a qualitative description of the amounts remaining in relevant expense captions that are not separately disaggregated quantitatively, and (iv) disclose the total amount of selling expenses and, in annual reporting periods, an entity’s definition of selling expenses. The updated standard is effective for annual reporting periods beginning after December 15, 2026, and interim reporting periods beginning after December 15, 2027. The Company is currently evaluating the provisions of this guidance and assessing the potential impact of the rule on its consolidated financial statement disclosures.

3.     Revenue
The following table disaggregates revenue by channel:
Three Months Ended March 31,
 20252024
Optimization revenue$64,807 $52,461 
Measurement revenue48,371 46,315 
Publisher revenue20,888 15,754 
Total revenue$134,066 $114,530 

Remaining Performance Obligations
Remaining performance obligations represent the transaction price of contracts for services that have not yet been performed. As of March 31, 2025, the aggregate amount of the transaction price allocated to remaining performance obligations to be recognized over the next one to three years was $24,647. For customers contracting with us on a usage-based pricing model, the Company elected to disclose only the contractual minimum attributed to these performance obligations. For contracts that have a duration of one year or less, the Company has not disclosed the remaining performance obligation.

4.    Property and equipment, net

Property and equipment consisted of the following:
 Estimated
useful life
(in years)
March 31, 2025December 31, 2024
Computer and office equipment1-3 years$4,151 $3,893 
Leasehold improvementsVarious2,867 2,794 
Furniture5 years590 573 
Total property and equipment7,608 7,260 
Less: accumulated depreciation(3,667)(3,256)
Total property and equipment, net$3,941 $4,004 

Depreciation and amortization expense of property and equipment for the three months ended March 31, 2025 and March 31, 2024 was $366 and $309, respectively.

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5.    Internal use software, net

Internal use software consisted of the following:
 Estimated
useful life
(in years)
March 31, 2025December 31, 2024
Internal use software3-5 years$111,724 $101,326 
Less: asset impairments (170)
Less: accumulated amortization(55,296)(47,520)
Total internal use software, net$56,428 $53,636 

Amortization expense related to internal use software for the three months ended March 31, 2025 and March 31, 2024 was $7,574 and $5,286, respectively.

6.    Intangible assets, net

The gross book value, accumulated amortization, net book value and amortization periods of the intangible assets were as follows:
 March 31, 2025
 Estimated
useful life
Gross book
value
Accumulated
amortization
Net book valueWeighted
average
remaining
useful life
Customer relationships6-15 years$300,800 $(177,049)$123,751 7.5 years
Developed technology5 years22,639 (17,830)4,809 1.6 years
Trademarks5-9 years19,700 (15,727)3,973 2.2 years
Total$343,139 $(210,606)$132,533 
 December 31, 2024
 Estimated
useful life
Gross book
value
Accumulated
amortization
Net book valueWeighted
average
remaining
useful life
Customer relationships5-15 years$301,921 $(171,150)$130,771 7.7 years
Developed technology5 years136,889 (131,300)5,589 1.8 years
Trademarks5-9 years19,700 (15,117)4,583 2.4 years
Total$458,510 $(317,567)$140,943 

Amortization expense related to intangibles for the three months ended March 31, 2025 and March 31, 2024 was $8,523 and $9,485, respectively. During the three months ended March 31, 2025, the Company wrote-off $1,169 and $114,559 of fully-amortized customer relationships and developed technology assets and the corresponding accumulated amortization.

Amortization expense for the subsequent five years and thereafter is as follows:
2025 (remaining nine months)$25,598 
202629,897 
202720,616 
202814,340 
202912,617 
203011,103 
2031 and thereafter18,362 
Total$132,533 

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7.    Goodwill

The following table provides a roll forward of the changes in the goodwill balance:
Goodwill as of December 31, 2024
$673,025 
Impact of exchange rates and other1,480 
Goodwill as of March 31, 2025
$674,505 
  

8.    Accounts payable and accrued expenses and other long-term liabilities

Accounts payable and accrued expenses consisted of the following:
 March 31, 2025December 31, 2024
Accounts payable$4,145 $16,205 
Accrued payroll6,806 7,123 
Accrued professional fees5,883 3,780 
Accrued bonuses and commissions9,612 19,781 
Accrued revenue sharing3,776 4,500 
Taxes payable4,932 6,673 
Accrued hosting fees5,446 6,006 
Other accrued expenses7,132 8,842 
Total accounts payable and accrued expenses$47,732 $72,910 

Other long-term liabilities consisted of the following:
 March 31, 2025December 31, 2024
Security deposit received$672 $672 
Uncertain tax positions8,071 8,041 
Total Other long-term liabilities$8,743 $8,713 

9.    Long-term debt

On September 29, 2021, the Company entered into a credit agreement with various lenders, which was amended on June 23, 2023 (as amended, the "Credit Agreement"), that provides for an initial $300,000 in commitments for revolving credit loans (the "Revolver"), which amount may be increased or decreased under specific circumstances, with a $30,000 letter of credit sublimit and a $100,000 alternative currency sublimit. In addition, the Credit Agreement provides for the ability to request incremental term loan facilities, in a minimum amount of $5,000 for each facility. Borrowings pursuant to the Credit Agreement may be used for working capital and other general corporate purposes, including for acquisitions permitted under the Credit Agreement. In connection with the entry into the Revolver, the Company incurred costs of $2,318 that are included in Long-term debt, net, in the Condensed Consolidated Balance Sheets. During the three months ended March 31, 2025, the Company had no draw downs and paid down $20,000 on the Revolver.

Borrowings under the Credit Agreement are scheduled to mature on September 29, 2026. The Credit Agreement contains certain customary events of default including failure to make payments when due thereunder, and failure to observe or perform certain covenants.

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The interest rates for the Revolver under the Credit Agreement (i) for U.S. dollar loans are equal to the applicable rate for base rate loans ranging from 0.75% to 1.50% per annum, (ii) for Term SOFR Loans (as defined in the Credit Agreement) ranging from 1.75% to 2.50% per annum, (iii) for RFR Loans (as defined in the Credit Agreement) denominated in sterling ranging from 1.7826% to 2.5326%, and (iv) for RFR Loans denominated in euro ranging from 1.7965% to 2.5456%, in each case, based on the Senior Secured Net Leverage Ratio (as defined in the Credit Agreement). Base rate borrowings may only be made in dollars. The Company is required to pay a commitment fee during the term of the Credit Agreement ranging from 0.20% to 0.35% per annum of the average daily undrawn portion of the revolving commitments based on the Senior Secured Net Leverage Ratio. The interest rate on March 31, 2025 was 6.4%.

Any borrowings under the Credit Agreement may be repaid, in whole or in part, at any time and from time to time without premium or penalty other than customary breakage costs, and any amounts repaid may be reborrowed. No mandatory prepayments will be required other than when borrowings and letter of credit usage exceed the aggregate commitment of all lenders.

The Credit Agreement contains covenants requiring certain financial information to be submitted quarterly and annually. In addition, the Company is also required to comply with certain financial covenants such as maintaining a Total Net Leverage Ratio (as defined in the Credit Agreement) of 3.50 to 1.00 or lower and maintaining a minimum Interest Coverage Ratio (as defined in the Credit Agreement) of 2.50 to 1.00. As of March 31, 2025, the Company was in compliance with all covenants contained in the Credit Agreement.

March 31, 2025December 31, 2024
Revolver$15,000 $35,000 
Less: Unamortized debt issuance costs(695)(811)
Total carrying amount$14,305 $34,189 

Amortization expense related to debt issuance costs was $116 for both the three months ended March 31, 2025 and March 31, 2024. The Company recognized interest expense of $519 and $2,765 for the three months ended March 31, 2025 and March 31, 2024, respectively. Amortization of debt issuance costs is recorded to interest expense, net on the Company's Condensed Consolidated Statements of Operations and Comprehensive Income (Loss).

Future principal payments of long-term debt as of March 31, 2025 are as follows:
Year Ending 
2025$ 
202615,000 
 $15,000 

10.    Income taxes

At the end of each interim period, the Company estimates the annual expected effective income tax rate and applies that rate to its ordinary year-to-date earnings or loss. The income tax provision or benefit related to significant, unusual, or extraordinary items, if applicable, that will be separately reported or reported net of their related tax effects are individually computed and recognized in the interim period in which they occur. In addition, the effect of changes in enacted tax laws or rates, tax status, judgment on the realizability of a beginning-of-the-year deferred tax asset in future years or unrecognized tax benefits is recognized in the interim period in which the change occurs.

The computation of the annual expected effective income tax rate at each interim period requires certain estimates and assumptions including, but not limited to, the expected pre-tax income (or loss) for the year, projections of the proportion of income (and/or loss) earned and taxed in foreign jurisdictions, permanent and temporary differences, and the likelihood of the realization of deferred tax assets generated in the current year. The accounting estimates used to compute the provision or benefit for income taxes may change as new events occur, more experience is acquired, additional information is obtained or the Company’s tax environment changes. To the extent that the expected annual effective income tax rate changes during a quarter, the effect of the change on prior quarters is included in income tax provision in the quarter in which the change occurs.

13


For the three months ended March 31, 2025, the Company recorded an income tax provision of $3,386 and for the three months ended March 31, 2024, the Company recorded an income tax benefit of $134. The Company’s effective tax rate for the three months ended March 31, 2025 and March 31, 2024 was 29.8% and 9.6%, respectively. The Company's effective tax rate for the three months ended March 31, 2025 is higher than for the respective three months ended March 31, 2024, primarily due to permanent tax differences and discrete items.

The Company recognizes interest and, if applicable, penalties related to unrecognized tax benefits in the income tax provision. The Company is not currently under audit in any taxing jurisdiction.

11.    Segment data

Operating segments are defined as components of an enterprise about which separate financial information is available that is evaluated regularly by the chief operating decision maker ("CODM"), in deciding how to allocate resources and in assessing performance. The Company’s Chief Executive Officer is the CODM.

The Company manages its operations as a single operating and reportable segment for the purpose of assessing and making operating decisions. The Company's CODM makes decisions on resource allocation, assesses performance of the business, and monitors budget versus actuals using net income and revenue among other measures of performance. The Company's CODM does not review assets in evaluating the results of the Company. The accounting policies of the segment are the same as those described in the summary of significant accounting policies.

The following table presents the significant expense categories regularly provided to the CODM used in the determination of consolidated net income as reported in the Condensed Consolidated Statements of Operations and Comprehensive Income (Loss) for the three months ended March 31, 2025 and March 31, 2024:

Three Months Ended March 31,
20252024
Revenue$134,066 $114,530 
Less:
Cost of revenue (excluding compensation expense)28,656 24,567 
Compensation expense57,716 54,258 
Non-compensation expense19,780 20,088 
Depreciation and amortization16,463 15,080 
Interest expense, net72 1,926 
Provision (benefit) for income taxes3,386 (134)
Net income (loss)$7,993 $(1,255)

The following table summarizes revenue by geographic area based on selling location:

 Three Months Ended March 31,
 20252024
North and South America ("Americas")$91,396 $78,519 
Europe, Middle East and Africa ("EMEA")33,665 27,227 
Asia and Pacific Rim ("APAC")9,005 8,784 
Total revenue$134,066 $114,530 

For the three months ended March 31, 2025 and March 31, 2024 revenue in the U.S. was $87,420 and $74,284, respectively.

The following table summarizes long lived assets (including property and equipment, net and operating
lease right-of-use assets), net by geographic area:
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 March 31, 2025December 31, 2024
Americas$8,963 $10,506 
EMEA10,076 7,367 
APAC3,713 4,019 
Total long-lived assets$22,752 $21,892 

For the three months ended March 31, 2025 and year ended December 31, 2024 long lived assets, net in the U.S. was $8,963 and $10,506, respectively. For the three months ended March 31, 2025 and year ended December 31, 2024 long lived assets, net in the U.K. was $6,694 and $6,651, respectively.

12.    Stock-based compensation

Total stock-based compensation expense for all equity arrangements for the three months ended March 31, 2025 and March 31, 2024 were as follows:
 Three Months Ended March 31,
 20252024
Cost of revenue$80 $124 
Sales and marketing4,773 5,738 
Technology and development4,806 4,399 
General and administrative5,866 5,477 
Total$15,525 $15,738 

The Company maintains multiple stock-based incentive compensation plans. Expense relating to outstanding awards under such plans is summarized as follows:
Three Months Ended March 31,Unamortized expense as ofWeighted
average vesting term
 20252024March 31, 2025
Time Based Options
2018 Plan$ $445 
2021 Plan468 536 
Total Time-Based Options Expense$468 $981 $465 0.3 years
Other Equity Awards Under 2021 Plan
Restricted Stock Units ("RSUs")$11,030 $9,565 $89,798 2.7 years
Market Stock Units ("MSUs")3,542 4,619 10,896 2.7 years
Other Equity Awards Under 2021 Plan Expense$14,572 $14,184 $100,694 
Employee Stock Purchase Plan ("ESPP")$485 $573 
Total Stock-Based Compensation Expense$15,525 $15,738 $101,159 

Integral Ad Science Holding Corp. Amended and Restated 2018 Non-Qualified Stock Option Plan

On August 1, 2018, the Company adopted the 2018 Non-Qualified Stock Option Plan ("2018 Plan"). Under the 2018 Plan, the Company issued (i) Time-Based Options that vested over four years with 25% vesting after twelve months and an additional 6.25% vesting at the end of each successive quarter thereafter; and (ii) Return-Target Options.

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In connection with the Company's initial public offering (“IPO”), the 2018 Plan was amended and restated ("Amended and Restated 2018 Plan") with the following modifications: (i) the provision to repurchase the Time-Based Options at cost upon resignation of the employee was removed and (ii) the Return-Target Options were modified to include vesting upon a sale of shares by Vista following the IPO resulting in Vista realizing a cash return on its investment in the Company equaling or exceeding $1.17 billion.

The Return-Target Options become exercisable following both (i) a registration of shares of common stock held by Vista and (ii) Vista realizing a cash return on its investment in the Company equaling or exceeding $1.17 billion. During the second quarter of 2023, with the filing of a “shelf” registration statement on Form S-3 and under then-current market conditions, the implied performance condition relating to the Return-Target Options was deemed to be probable and the Company recorded $23,450 of stock-based compensation expense at that time.

Vesting of the Time-Based Options accelerates when the Return-Target Options vest and therefore, recognition of the remaining unamortized stock compensation expense related to the Time-Based Options will accelerate when the Return-Target Options vest.

The total number of Time-Based Options and Return Target Options outstanding under the Amended and Restated 2018 Plan as of March 31, 2025 were 2,219,944 and 1,293,493, respectively. The Company does not expect to issue any additional awards under the Amended and Restated 2018 Plan.

2021 Omnibus Incentive Plan ("2021 Plan")

On June 29, 2021, the Company adopted the 2021 Plan to incentivize executive officers, management, employees, consultants and directors of the Company and to align the interests of the participants with those of the Company’s shareholders. As of March 31, 2025, there were 51,202,752 shares reserved for issuance under the 2021 Plan and the total number of shares reserved for issuance under the 2021 Plan is increased on January 1 of each of the first 10 calendar years during the term of the 2021 Plan, by the lesser of (i) 5% of the total number of shares of common stock outstanding on each December 31 immediately prior to the date of increase or (ii) such number of shares of common stock determined by our Board or compensation committee.

As of March 31, 2025, there were 1,002,162 total options outstanding under the 2021 Plan, consisting of 667,866 Time-Based Options and 334,296 Return-Target Options. The vesting conditions for the options issued under the 2021 Plan are identical to those described under the Amended and Restated 2018 Plan.

Time-Based Service Option activity

Time-Based Service Option activity is as follows:
 OptionsWeighted
Average
Exercise Price
Weighted Average
Remaining
Contractual Life
(years)
Intrinsic
Value
Outstanding as of December 31, 20242,887,810 $7.39 4.61$13,859 
Canceled or forfeited  — — 
Exercised  — — 
Outstanding as of March 31, 2025
2,887,810 $7.39 4.37$8,589 
Vested and expected to vest as of March 31, 2025
2,887,810 $7.39 4.37$8,589 
Exercisable as of March 31, 2025
2,846,065 $7.23 4.34$8,589 

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Return-Target Options activity

Return-Target Option activity is as follows:
 OptionsWeighted
Average
Exercise Price
Weighted Average
Remaining
Contractual Life
(years)
Intrinsic
Value
Outstanding as of December 31, 20241,627,789 $7.24 4.71$7,743 
Canceled or forfeited  — — 
Exercised  — — 
Outstanding as of March 31, 2025
1,627,789 $7.24 4.46$4,702 
Vested and expected to vest as of March 31, 2025
1,627,789 $7.24 4.46$4,702 
Exercisable as of March 31, 2025
  —  

Restricted Stock Units

The RSUs under the 2021 Plan granted prior to May 2022 vest 25% each year and become fully vested after 4 years of service. RSUs under the 2021 Plan granted during or after May 2022 vest 6.25% at the end of each successive quarter and become fully vested after 4 years of service.

RSU activity for the three months ended March 31, 2025 is as follows:

RSUs
Number of SharesWeighted Average
Grant Date Fair Value
Outstanding as of December 31, 20249,564,119 $11.59 
Granted564,121 10.52 
Canceled or forfeited(284,361)12.73 
Vested(828,129)11.82 
Outstanding as of March 31, 2025
9,015,750 $11.47 
Expected to vest as of March 31, 2025
9,015,750 

Market Stock Units

The Company granted MSUs under the 2021 Plan to certain executive officers. MSUs vest over four years, 25% on the first anniversary of the vesting commencement date and 6.25% at the end of each quarter thereafter. The number of MSUs eligible to vest is based on the performance of the Company's common stock over each applicable vesting period. The number of shares eligible to vest is calculated based on a payout factor. The payout factor is calculated by dividing (i) the average closing price of the Company's stock during the ten trading days immediately preceding the applicable vesting date by (ii) the closing price of the Company's stock on the vesting commencement date. The payout factor is zero if the quotient is less than 0.60 and is capped at 2.25. This quotient is then multiplied by the target number of MSUs granted to the relevant officer to determine the number of shares to be issued to the officer at vesting. The grant date fair value of the MSUs was determined using a Monte-Carlo simulation. The Company uses the accelerated attribution method to account for these awards.

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MSU activity for the three months ended March 31, 2025 is as follows:

MSUs
Number of SharesWeighted Average
Grant Date Fair Value
Outstanding as of December 31, 20242,029,171 $16.09 
Granted  
Canceled or forfeited  
Change in awards based on performance(20,884)17.66 
Vested(89,057)16.06 
Outstanding as of March 31, 2025
1,919,230 $16.07 
Expected to vest as of March 31, 2025
1,919,230 

2021 Employee Stock Purchase Plan ("ESPP")

The Company adopted the ESPP for the primary purpose of incentivizing employees in future periods. As of March 31, 2025, 7,789,746 shares of common stock are reserved for issuance under the ESPP, and the number of shares available for issuance is increased on January 1 of each calendar year, beginning in 2022 and ending in and including 2031, by an amount equal to the lesser of (i) 1% of the shares outstanding on the final day of the immediately preceding calendar year and (ii) such smaller number of shares as is determined by our Board, subject to a maximum of 16,000,000 shares of our common stock for the portion of the ESPP intended to qualify as an employee stock purchase plan under Section 423 of the Internal Revenue Code. All Company employees and employees of designated subsidiaries are eligible to participate in the ESPP and may purchase shares through payroll deductions of up to 15% of their eligible compensation, subject to a maximum of $25 in any annual period for the portion of the ESPP intended to qualify as an employee purchase plan under Section 423 of the Internal Revenue Code.

The ESPP provides eligible employees the opportunity to purchase shares of the Company's common stock through payroll deductions at a price equal to 85% of the fair market value of the shares on (i) the first business day of the offering period or (ii) the last business day of the offering period, whichever is lower. The ESPP is offered to employees in six-month windows, with phases beginning on February 1 and August 1 of each calendar year. For the window that ended on January 31, 2025, employees purchased 200,404 shares at a price of $8.43 per share. For the window that ended on January 31, 2024, employees purchased 153,239 shares at a price of $12.37 per share. As of March 31, 2025, 6,989,919 shares were available for future purchase under the ESPP.

13.    Stockholders’ equity

As of March 31, 2025, our authorized common stock consists of 500,000,000 shares of common stock, par value $0.001 per share and 50,000,000 preferred stock, par value $0.001 per share.

For the three months ended March 31, 2025, the Company issued 917,186 shares of common stock for vested RSUs and MSUs and employees purchased 200,404 shares of common stock through the ESPP.

For the three months ended March 31, 2024, the Company issued 806,546 shares of common stock for vested RSUs and MSUs, employees exercised stock options in exchange for 44,049 shares of common stock for $313, and employees purchased 153,239 shares of common stock through the ESPP.

14.    Commitments and contingencies

Indemnifications

In its normal course of business, the Company has made certain indemnities, commitments, and guarantees under which it may be required to make payments in relation to certain transactions. Those indemnities include intellectual property indemnities to the Company’s customers, indemnities to directors and officers of the Company to the maximum extent permitted under the laws of the State of Delaware, and indemnifications related to the Company’s lease agreements. In addition, the Company’s advertiser and distribution partner agreements contain certain indemnification provisions which are generally consistent with those prevalent in the Company’s industry. The Company has not incurred any obligations under indemnification provisions historically and currently does not expect to incur significant obligations in the future. Accordingly,
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the Company has not recorded any liability for these indemnities, commitments, and guarantees in the accompanying balance sheets.

Purchase commitments

In the ordinary course of business, the Company enters into various purchase commitments primarily related to third-party cloud hosting and data services, and information technology operations. Total non-cancelable purchase commitments as of March 31, 2025 were approximately $363,279 for periods through 2029.

15.    Net income (loss) per share

Basic and diluted income (loss) per share is computed by dividing net income (loss) by the weighted-average shares outstanding:
 Three Months Ended March 31,
 20252024
Numerator:  
Net income (loss)$7,993 $(1,255)
Denominator:
Basic Shares:
Weighted-average shares outstanding163,646,444 159,385,167 
Diluted Shares:
Basic weighted-average shares outstanding163,646,444 159,385,167 
Dilutive effect of stock-based awards
3,165,409  
Weighted-average diluted shares outstanding166,811,853 159,385,167 
Net income (loss) per share:
Basic$0.05 $(0.01)
Diluted$0.05 $(0.01)

The following potential outstanding equity awards were excluded from the computation of diluted net income (loss) per share attributable to common stockholders for the periods presented given that their inclusion would have been anti-dilutive. Since the conditions associated with the vesting of the Return Target Options, RSUs and MSUs have not occurred as of the reporting date, such equity awards are excluded from the table below.

 Three Months Ended March 31,
 20252024
Options to purchase common stock1,002,162 4,758,393 
Restricted stock units3,623,703 8,753,048 
Market stock units285,093 1,286,166 
ESPP 201,034 
Total4,910,958 14,998,641 

16.    Fair value disclosures

Assets and liabilities measured at fair value on a recurring basis

The Company invests in money market funds, which are measured and recorded at fair value on a recurring basis at each reporting period. Money market funds are valued based on quoted market prices in active markets and classified within Level 1 of the fair value hierarchy.

The following table summarizes our cash equivalents measured at fair value on a recurring basis:

Fair value hierarchyFair value
Money market funds
March 31, 2025Level 1$16,224 
December 31, 2024Level 1$16,055 
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The carrying value of cash and cash equivalents, restricted cash, accounts receivable and accounts payable approximated fair value due to their short maturities.

Financial instruments

Financial instruments are valued based on observable inputs and classified within Level 2 of the fair value hierarchy. The carrying value of long-term debt approximates its fair value based on Level 2 inputs as the principal amounts outstanding are subject to variable interest rates that are based on market rates (see Note 9, "Long-term debt").

17.    Related-party transactions

The Company incurs various travel and other expenses related to services provided by Vista Equity Partners Management, LLC ("VEP"). For the three months ended March 31, 2025 and March 31, 2024, the Company incurred expenses of $4 and $16, respectively, for various travel and other expenses. These costs were included in general and administrative expenses. There were no amounts due to VEP as of March 31, 2025 and December 31, 2024.

In January 2024, underwriters exercised their option to purchase an additional 1,650,000 shares of the Company's common stock from funds affiliated with Vista, in connection with the secondary offering completed in December 2023. The Company did not receive any proceeds from these sales.
The Company had other related party transactions with companies controlled by Vista Equity Partners that are immaterial individually and in aggregate to the Condensed Consolidated Balance Sheets and Condensed Consolidated Statements of Operations and Comprehensive Income (Loss).

18.    Subsequent Events

Equity Grants

Subsequent to March 31, 2025, the Company granted (i) RSUs with a grant date fair value aggregating $36.3 million to employees and (ii) MSUs with a grant date fair value aggregating $27.6 million to certain executive officers. The terms of the RSU and MSU awards are consistent with existing awards as described in Note 12.
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FORWARD-LOOKING STATEMENTS

This Quarterly Report on Form 10-Q ("Quarterly Report") contains forward-looking statements that are subject to risks and uncertainties. All statements other than statements of historical fact included in this Quarterly Report are forward-looking statements. Forward-looking statements give our current expectations and projections relating to our financial condition, results of operations, plans, objectives, future performance and business. You can identify forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may include words such as "anticipate," "estimate," "expect," "project," "plan," "intend," "believe," "may," "will," "should," "can have," "likely," and other words and terms of similar meaning in connection with any discussion of the timing or nature of future operating or financial performance or other events. For example, all statements we make relating to our estimated and projected costs, expenditures, cash flows, growth rates and financial results or our plans and objectives for future operations, growth initiatives, or strategies are forward-looking statements. All forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially from those that we expected, including:
factors that affect the amount of advertising spending, such as economic downturns and marketability, uncertainty surrounding the stability of economic conditions due to new and proposed tariffs and uncertainty in the global trade environment, instability in geopolitical or market conditions generally, and any changes in tax treatment of advertising expenses;
our failure to innovate or make the right investment decisions;
our ability to provide digital or cross-platform analytics;
our ability to sustain our profitability and revenue growth rate, particularly if our revenue growth continues to decline;
issues in the development and use of artificial intelligence and machine learning;
our failure to maintain or achieve industry accreditation standards;
our dependence on integrations with advertising platforms, demand side providers ("DSPs"), proprietary platforms and ad severs that we do not control;
our ability to maintain high impression volumes;
risks that our customers do not pay or choose to dispute their invoices;
our dependence on the overall demand for advertising;
our ability to compete successfully with our current or future competitors in an intensely competitive market;
our international expansion;
our ability to expand into new channels;
risks of material changes to revenue share agreements with certain DSPs;
our ability to effectively manage our growth;
the impact that any acquisitions we have completed in the past and may consummate in the future, strategic investments, or alliances may have on our business, financial condition, and results of operations;
our ability to successfully execute our international plans;
the risks associated with the seasonality of our market;
the difficulty in evaluating our future prospects given our short operating history;
uncertainty in how the market for buying digital advertising verification solutions will evolve;
the risk that a perceived failure to comply with laws and industry self-regulation may damage our reputation;
interruption by man-made problems such as terrorism, computer viruses, or social disruption;
the risk of failures in the systems and infrastructure supporting our solutions and operations;
our ability to avoid operational, technical, and performance issues with our platform;
risks associated with any unauthorized access to user, customer, or inventory and third-party provider data;
our ability to provide the non-proprietary technology, software, products, and services that we use;
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the risk that we are sued by third parties for alleged infringement, misappropriation, or other violation of their proprietary rights;
our ability to obtain, maintain, protect, or enforce intellectual property and proprietary rights that are important to our business;
our involvement in lawsuits to protect or enforce our intellectual property;
risks that our employees, consultants, or advisors have wrongfully used or disclosed alleged trade secrets of their current or former employers;
risks that our trademarks and trade names are not adequately protected;
the impact of unforeseen changes to privacy and data protection laws and regulation on digital advertising;
our ability to maintain our corporate culture;
risks posed by earthquakes, fires, floods, public health crisis and other natural catastrophic events; and
other factors disclosed in the section entitled "Risk Factors" and elsewhere in our Annual Report on Form 10-K for the year ended December 31, 2024 and this Quarterly Report on Form 10-Q.

We derive many of our forward-looking statements from our operating budgets and forecasts, which are based on many detailed assumptions. While we believe that our assumptions are reasonable, we caution that it is very difficult to predict the impact of known factors, and it is impossible for us to anticipate all factors that could affect our actual results. Important factors that could cause actual results to differ materially from our expectations, or cautionary statements, are disclosed under the sections entitled "Risk Factors" and "Management’s Discussion and Analysis of Financial Condition and Results of Operations" in our Annual Report on Form 10-K for the year ended December 31, 2024, as well as in the section entitled "Management’s Discussion and Analysis of Financial Condition and Results of Operations" in this Quarterly Report. All written and oral forward-looking statements attributable to us, or persons acting on our behalf, are expressly qualified in their entirety by these cautionary statements as well as other cautionary statements that are made from time to time in our other SEC filings and public communications. You should evaluate all forward-looking statements made in this Quarterly Report in the context of these risks and uncertainties.

We caution you that the important factors referenced above may not contain all of the factors that are important to you. In addition, we cannot assure you that we will realize the results or developments we expect or anticipate or, even if substantially realized, that they will result in the consequences or affect us or our operations in the way we expect. The forward-looking statements included in this Quarterly Report are made only as of the date hereof. We undertake no obligation to update or revise any forward-looking statement as a result of new information, future events or otherwise, except as otherwise required by law.

Item 2.    Management’s Discussion and Analysis of Financial Condition and Results of Operations

The following discussion and analysis of our financial condition and results of operations should be read in conjunction with our consolidated financial statements and related notes appearing elsewhere in this Quarterly Report on Form 10-Q. The following discussion and analysis contains forward-looking statements that involve risks and uncertainties. When reviewing the discussion below, you should keep in mind the substantial risks and uncertainties that could impact our business. In particular, we encourage you to review the risks and uncertainties described in the sections titled "Risk Factors" and "Forward-Looking Statements" included in our 2024 Form 10-K and in this Quarterly Report on Form 10-Q. These risks and uncertainties could cause actual results to differ materially from those projected in forward-looking statements contained in this report or implied by past results and trends. Our historical results are not necessarily indicative of the results that may be expected for any period in the future, and our interim results are not necessarily indicative of the results we expect for the full fiscal year or any other period. Unless the context otherwise requires, the terms "Company," "Integral Ad Science Holding Corp.," "IAS," "we," "us," "our," or similar terms refer to Integral Ad Science Holding Corp. and, where appropriate, its subsidiaries.

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Overview

We are a leading global media measurement and optimization platform. Through our cloud-based technology platform and the actionable insights it provides, we deliver independent measurement and verification of digital advertising across all devices, channels, and formats, including desktop, mobile, connected TV ("CTV"), social, display, video and emerging media like audio and gaming. Our proprietary and Media Rating Council (the "MRC") accredited Quality Impressions® metric is designed to verify that digital ads are served to a real person rather than a bot in a brand-safe and suitable environment within the correct geography.
Without an independent evaluation of digital advertising quality, brands and their agencies previously relied on a wide range of publishers and ad platforms to self-report and measure the effectiveness of campaigns without a global benchmark or holistic reporting platform to understand success. We are an independent, trusted partner for buyers and sellers of digital advertising to increase accountability, transparency, and effectiveness in the market. We help advertisers optimize their ad spend and better measure consumer engagement with campaigns across platforms, while enabling publishers to improve their inventory yield and revenue.
As a leading global media measurement and optimization platform, we are deeply integrated with all the major advertising and technology platforms including Meta (which includes Facebook and Instagram), Google, YouTube, LinkedIn, Amazon, Microsoft, Pinterest, Snap, Spotify, TikTok, Reddit, The Trade Desk, X (formerly known as Twitter), and Yahoo. Our platform leverages customized, internally developed artificial intelligence and machine learning technologies to process over 280 billion digital interactions daily, on average, as of December 31, 2024. With this vast wealth of data, we provide actionable insights through our intuitive reporting tool, IAS Signal™, helping brands, agencies, publishers, and platform partners improve media quality.

Our pre-bid optimization and post-bid measurement and blocking solutions enable advertisers to measure campaign performance and value across viewability and attention, ad fraud prevention, brand safety and suitability, MFA, and contextual targeting for ads across platforms and environments like desktop, mobile in-app, social, and CTV platforms. Our pre-bid solution is directly integrated with DSPs to help optimize return on ad spend ("ROAS") by directing budget to the best available inventory. Our contextual ability is enabled through our deep integrations with all major DSPs. In addition, our targeting and pre-bid solutions extend to the social platforms. Additionally, our Total Visibility® offering provides marketers with actionable insights to optimize their campaign spend and drive higher yield by focusing on the most efficient and cost-effective pathways. Our solutions help hundreds of publishers globally deliver high quality ad inventory that is fraud free, viewable, brand safe and suitable, and geographically targeted.

Macroeconomic and Geopolitical Conditions

Current adverse macroeconomic and geopolitical conditions, currency fluctuations, high inflation, changes to fiscal and monetary policy, including uncertainty surrounding the stability of economic conditions, due to new and proposed tariffs and uncertainty in the global trade environment, fluctuations in the financial and capital markets and geopolitical instability may adversely affect our results. Our operating expenses are denominated in the currencies of the countries in which our operations are located, and our consolidated results of operations and cash flows are, therefore, subject to fluctuations due to changes in foreign currency exchange rates. In that regard, over the last few years, we incurred foreign exchange gains and losses resulting from fluctuations primarily attributable to the British Pound and Euro currency movements relative to the U.S. dollar. Although the Federal Reserve decreased the federal funds rate in 2024, the rate continues to be elevated, and the Federal Reserved has announced fewer cuts than expected in 2025. If economic conditions deteriorate, there can be no assurance that the rate will decrease or that it will not be increased in 2025 or beyond.

Our business depends on the overall demand for advertising and on the economic health of advertisers that benefit from our platform. Economic downturns, recessions or unstable market conditions, including as a result of global trade uncertainty, are difficult to predict and could cause advertisers to decrease their advertising budgets, which in turn reduces spend through our platform, or could impair the ability of advertisers to pay for services they purchased from us, in each case impacting our results.

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Our Business Model

We generate revenue based on the volume of purchased digital ads that our solution measures. Advertisers and publishers use our media quality solutions for ad viewability, brand safety and suitability, optimization, context control, and ad fraud prevention. Our customers primarily pay us based on usage, where the customer pays a fee based on the total volume of ads measured. Certain contracts with customers utilize other pricing arrangements, including minimum commitments, overages based on tiered pricing, or flat fees. We maintain an expansive set of integrations across the digital advertising ecosystem, including with leading programmatic and social platforms, which enables us to cover all key channels, formats and devices.

Key Factors Affecting Our Performance

Our historical financial performance has been, and we expect our financial performance in the future to be, driven by our ability to:

Innovate and Develop New Products for Key High-Growth Segments
Optimization. We aim to deliver greater performance on programmatic ad buying via innovative solutions including, contextual targeting and brand safety and suitability. These solutions include traditional open-web media buying and select retail-media platforms.
Social. We aim to develop deeper integrations with social platforms, also known as Walled Gardens, including video-based brand safety and suitability, to deliver continued transparency and actionability to our customers through both measurement and optimization solutions.
CTV. We continue to expand our CTV-specific solutions to meet the evolving needs of advertisers and publishers in this high-growth segment. For advertisers, IAS aims to deliver transparency, brand safety, and performance-driven insights, including industry-first MRC accreditations for viewability and invalid traffic detection in CTV. For publishers, our Publica by IAS CTV Ad Server is designed for streaming platforms to maximize yield and deliver seamless, high-quality ad experiences. Together, these solutions aim to drive trust and efficiency across the CTV ecosystem.
Adjacent Product Expansion. We plan to expand our platforms and integrations to address new media protection and performance needs for our clients.

Increase Sales Within Our Existing Customer Base
We aim to increase the use of our products among existing customers across more campaigns and impressions. Given our comprehensive product portfolio, we believe we can cross-sell additional or new solutions to our existing customers in order to better provide end-to-end coverage to more clients from pre-bid protection and targeting post-bid verification, fraud prevention, safety, suitability, and other media quality reporting.

Acquire New Customers and Increase Market Share
Our ability to acquire new customers and increase our market share is dependent upon a number of factors, including the effectiveness of our solutions, marketing and sales to drive new business prospects and execution, client digital marketing investment adoption, new products and feature offerings, macroeconomic conditions that impact advertising spending budgets, global reach and the growth of the market for digital ad verification. In 2024, we invested resources to pursue new accounts that were previously serviced by Oracle who announced their exit from the advertising business.

Expand Customer Base Internationally
Our ability to expand our customer base internationally is dependent upon a number of factors, including effectively implementing our business processes and go-to-market strategy, our ability to adapt to market or cultural differences, the general competitive landscape, our ability to invest in our sales and marketing channels, the maturity and growth trajectory of our services by region and our brand awareness and perception. Global marketers are becoming increasingly cognizant of the value of sophisticated verification strategies and, as such, we believe there is growing demand for our services internationally. Our investments in international markets resulted in a 13% growth in international revenue year-over-year for the year ended December 31, 2024. We believe that Latin America, EMEA and APAC regions may represent substantial growth opportunities, and we are continually investing in developing our business in those markets by way of expanded in-market customer service investment and by leveraging our global relationships. We aim to continue to grow outside the U.S. in Europe and expand our international operations in other established markets such as China, Australia and Japan and view ourselves as best positioned to continue penetrating these markets given our market-leading global footprint.
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Seasonality
We experience fluctuations in revenue that coincide with seasonal fluctuations in the digital ad spending of our customers. The global advertising industry experiences seasonal trends that affect the vast majority of participants in the digital advertising ecosystem. Most notably, advertisers have historically spent relatively more in the fourth quarter of the calendar year to coincide with the holiday shopping season, and relatively less in the first quarter. We expect seasonality trends to continue, and our ability to manage our resources in anticipation of these trends will affect our operating results. Consequently, the fourth quarter usually reflects the highest level of measurement activity, and the first quarter reflects the lowest level of activity. Our revenue, cash flow, operating results and other key operating and performance metrics may vary from quarter to quarter due to the seasonal nature of our clients’ spending on advertising campaigns. While our revenue is highly re-occurring, seasonal fluctuations in ad spend may impact quarter-over-quarter results. We believe that the year-over-year comparison of results more appropriately reflects the overall performance of the business.

Key Business Metrics

In addition to our financial information prepared in conformity with the generally accepted accounting principles in the United States ("GAAP"), we review a number of operating and financial metrics, including the following key metrics, to evaluate our business, measure our performance, identify trends affecting our business, formulate business plans and make strategic decisions. The key business metrics presented are based on our advertising customers, as revenue from these customers represents substantially all of our revenue.

The following table sets forth our key performance indicators for the periods set forth below:
 March 31,
 20252024
Net revenue retention of advertising customers (%) (as of the end of the period)109 %113 %
Total number of large advertising customers (as of the end of the period)239 227 

Net revenue retention of advertising customers
We define net revenue retention of advertising customers as a metric to reflect the expansion or contraction of our advertising customers’ revenue by measuring the period-over-period change in trailing-twelve-month revenues from customers who were also advertising customers in the prior trailing-twelve-month period. As such, this metric includes the impact of any churned, or lost, advertising customers from the prior trailing-twelve-month period as well as any increases or decreases in their spend, including the positive revenue impacts of selling new services to an existing advertising customer. The numerator and denominator include revenue from all advertising customers that we served and from which we recognized revenue in the earlier of the two trailing-twelve-month periods being compared. For purposes of discussing our key business metrics, we define an advertising customer as any advertiser account that spends at least $3,000 in the applicable trailing-twelve-month periods. We calculate our net revenue retention of advertising customers as follows:

Numerator: The total revenue earned during the current trailing-twelve-month period from the cohort of advertising customers in the prior trailing-twelve-month period.

Denominator: The total revenue earned during the immediately preceding trailing-twelve-month period from such cohort of advertising customers in such trailing-twelve-month period.

The quotient obtained from this calculation is our net revenue retention rate of advertising customers.

Our calculation of net revenue retention of advertising customers may differ from similarly titled metrics presented by other companies.

Our net revenue retention of advertising customers decreased to 109% for the trailing twelve-month period ended March 31, 2025 from 113% for the trailing twelve-month period ended March 31, 2024, primarily due to lower advertising revenue growth during the trailing-twelve-month period of 12% in 2025 compared to 15% revenue growth in 2024.

Total number of large advertising customers
Historically, our revenue has been primarily driven by large advertising customers. Increasing awareness of our solutions, further developing our sales and marketing expertise, and continuing to build solutions that address the unique needs
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of the top 500 global advertisers have increased our number of large advertising customers. We determine our number of large advertising customers by counting the total number of advertising accounts who have spent at least $200,000 per year. We believe our ability to recruit and cross-sell our products to large advertising customers is critical to our long-term success. Our total number of large advertising customers increased to 239 as of March 31, 2025, from 227 as of March 31, 2024. Revenue from large advertising customers represented 84% of our total advertising revenue (measurement and optimization revenue) for the trailing-twelve-month period ended March 31, 2025, 85% for the trailing-twelve-month period ended December 31, 2024, and 85% for the trailing-twelve-month period ended March 31, 2024. As macroeconomic conditions remain uncertain with inflation, global trade conditions, changes to fiscal and monetary policy, and currency fluctuations, there is no guarantee that we will continue to see an increase of large advertising customers.

Components of Results of Operations

Revenue
We derive revenue primarily from advertisers (buy-side) and publishers (sell-side). Our post-bid measurement solutions enable advertisers to measure campaign performance and value across viewability, ad fraud prevention, brand safety and suitability for ads on desktop, mobile, CTV, social, display audio, gaming and video platforms. Our pre-bid optimization solutions are directly integrated with DSPs to help optimize return on ad spend by directing budgets to the best available inventory. Our publisher solutions drive yield by identifying high quality ad inventory that is fraud free, viewable, brand safe and suitable, and geographically targeted on a global basis.
We recognize revenue when control of the promised services are transferred to customers. We recognize revenue by multiplying the cost per thousand impressions ("CPM") and the number of impressions measured. An impression is measured by the platform when a digital ad is served to a real person rather than a bot in a brand-safe and suitable environment within the correct geography. Contracts with our customers primarily utilize a usage-based structure, where the customer pays a fee to the Company based on the total ads measured. Depending on our customer needs, our contracts may utilize other pricing arrangements, including minimum commitments, overages based on tiered pricing, or flat fees.

Operating Expenses
Cost of revenue. Cost of revenue consists of data center costs, hosting fees, revenue share with our DSP partners and personnel costs. Personnel costs include salaries, bonuses, equity-based compensation, and employee benefit costs, primarily attributable to our customer operations group. Our customer operations group is responsible for onboarding, integration of new clients and providing support for existing customers, including technical support for our technology platform and product offering. We allocate overhead such as rent and occupancy and information technology infrastructure charges based on headcount.
Sales and marketing. Sales and marketing expense consists primarily of personnel costs, including salaries, bonuses, equity-based compensation, employee benefits costs and commission costs, for our sales and marketing personnel. Sales and marketing expense also includes costs for advertising, promotional and other marketing activities. We allocate overhead such as rent and occupancy and information technology infrastructure charges based on headcount. Sales commissions are expensed as incurred.
Technology and development. Technology and development expenses consist primarily of personnel costs of our engineering, product, and data sciences activities. Personnel costs including salaries, bonuses, equity-based compensation and employee benefits costs, third-party consultant costs associated with the ongoing development and maintenance of our technology platform and product offering. We allocate overhead such as rent and occupancy and information technology infrastructure charges based on headcount. Technology and development costs are expensed as incurred, except to the extent that such costs are associated with software development that qualifies for capitalization, which are then recorded as capitalized software development costs included in internal use software, net on our Consolidated Balance Sheet.
General and administrative. General and administrative expenses consist of personnel costs, including salaries, bonuses, equity-based compensation, and employee benefits costs for our executive, finance, legal, human resources, information technology, and other administrative employees. General and administrative expenses also include outside consulting, legal and accounting services, and allocated facilities costs.
Depreciation and amortization. Depreciation and amortization expense consists primarily of depreciation and amortization expenses related to customer relationships, developed technologies, trademarks, favorable leases, equipment, leasehold improvements and other tangible and intangible assets. We depreciate and amortize our assets in accordance with our accounting policies. Maintenance and repairs, which do not extend the useful life of the respective assets, are charged to expense as incurred. Intangible assets are amortized on a straight-line basis over their estimated useful lives or using an accelerated method. Useful lives of intangible assets range from five years to fifteen years.
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Foreign exchange (gain) loss, net. Foreign exchange (gain) loss, net, is impacted by fluctuations in exchange rates and the amount of foreign-currency denominated cash, receivables, intercompany balances, and payables.

Interest expense, net
Interest expense, net. Interest expense consists primarily of interest payments on our outstanding borrowings under our Credit Agreement (as defined below under "Liquidity and Capital Resources"), commitment fees on the undrawn portion of the revolver and amortization of related debt issuance costs net of interest income.

(Provision) benefit for income taxes
(Provision) benefit for income taxes. The income tax provision resulted from pre-tax book income multiplied by statutory tax rate, increased by non-deductible expenses relating to stock-based compensation, other discrete items and offset by research and development and other tax credits.

Results of Operations

The following table sets forth our consolidated statement of operations for the periods indicated:
(in thousands, except percentages)Three Months Ended March 31,
 20252024
Revenue$134,066 $114,530 
Operating expenses:
Cost of revenue30,126 26,161 
Sales and marketing32,128 31,825 
Technology and development19,700 17,978 
General and administrative26,196 21,380 
Depreciation and amortization16,463 15,080 
Foreign exchange loss (gain), net(1,998)1,569 
Total operating expenses122,615 113,993 
Operating income11,451 537 
Interest expense, net(72)(1,926)
Net (loss) income before income taxes11,379 (1,389)
Benefit (provision) from income taxes(3,386)134 
Net (loss) income $7,993 $(1,255)
Net (loss) income margin%(1)%

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The following table sets forth our consolidated statement of operations data expressed as a percentage of total revenue for the periods indicated:

 Three Months Ended March 31,
 20252024
Revenue100 %100 %
Operating expenses:
Cost of revenue22 %23 %
Sales and marketing24 %28 %
Technology and development15 %16 %
General and administrative20 %19 %
Depreciation and amortization12 %13 %
Foreign exchange loss (gain), net(1)%%
Total operating expenses91 %100 %
Operating income%— %
Interest expense, net— %(2)%
Net income (loss) before income taxes%(1)%
(Provision) benefit for income taxes(3)%— %
Net (loss) income%(1)%


Comparison of the Three Months Ended March 31, 2025 and March 31, 2024

(in thousands, except percentages)Three Months Ended March 31,
 20252024$
change
%
change
Revenue$134,066 $114,530 $19,536 17 %
Operating expenses:
Cost of revenue30,126 26,161 3,965 15 %
Sales and marketing32,128 31,825 303 %
Technology and development19,700 17,978 1,722 10 %
General and administrative26,196 21,380 4,816 23 %
Depreciation and amortization16,463 15,080 1,383 %
Foreign exchange loss (gain), net(1,998)1,569 (3,567)(227)%
Total operating expenses122,615 113,993 8,622 %
Operating income11,451 537 10,914 2032 %
Interest expense, net(72)(1,926)1,854 (96)%
Net (loss) income before income taxes11,379 (1,389)12,768 (919)%
(Benefit) provision for income taxes(3,386)134 (3,520)(2,627)%
Net (loss) income$7,993 $(1,255)$9,248 (737)%

Revenue

Total revenue increased by $19.5 million, or 17%, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024.
(in thousands, except percentages)Three Months Ended March 31,
 20252024$
change
%
change
Optimization revenue$64,807 $52,461 $12,346 24 %
Measurement revenue48,371 46,315 2,056 %
Publisher revenue20,888 15,754 5,134 33 %
Total revenue$134,066 $114,530 $19,536 17 %
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Total revenue increased for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024 primarily due to an increase in our optimization revenue of $12.3 million, or 24%, reflecting growth in volume of impressions of 26%. Average CPMs were consistent for optimization when compared to the three months ended March 31, 2024. Measurement revenue increased $2.1 million, or 4%, reflecting growth in volume of impressions of 25%, offset in part by a 13% decline in average CPMs. Publisher revenue increased by $5.1 million, or 33%, primarily due to the growth of Publica, for the three months ended March 31, 2025. As our business continues to evolve, we see a larger mix of pricing arrangements, including minimum commitments, overages based on tiered pricing, or flat fees that provide greater flexibility and access to our platforms.

Operating expenses
Cost of Revenue. Cost of revenue increased by $4.0 million, or 15%, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024. This increase was driven by an increase in hosting fees of $2.0 million and an increase in revenue share to our DSP partners related to our growth in optimization revenue of $1.9 million. The remaining change in cost of revenue is aggregated from several other immaterial items.
Sales and marketing. Sales and marketing expenses increased by $0.3 million, or 1%, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024. This increase was due to an increase in compensation and related expenses of $1.0 million to support revenue growth and a $0.4 million increase in advertising expenses, partially offset by a decline in stock-based compensation expense of $1.0 million. The remaining change in sales and marketing expenses is aggregated from several other immaterial items.
Technology and development. Technology and development expenses increased by $1.7 million, or 10%, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024. This increase was primarily due to an increase in compensation and related expenses of $0.9 million, stock-based compensation expense of $0.4 million and software application expenses of $0.4 million. These increases were partially offset by a decrease in professional services of $0.3 million. The remaining change in technology and development expenses is aggregated from several other immaterial items.
General and administrative. General and administrative expenses increased by $4.8 million, or 23%, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024. This increase was primarily due to an increase in professional services of $2.0 million, compensation and related expenses of $1.6 million, software application expenses of $1.1 million, and stock-based compensation expense of $0.4 million. These increases were offset in part by a $0.9 million decrease in bad debt expense. The remaining change in general and administrative expenses is aggregated from several immaterial items.
Depreciation and amortization. Depreciation and amortization expenses increased by $1.4 million, or 9%, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024. This increase results from an increase in amortization expense related to capitalization of internal-use software of $2.3 million and an increase in depreciation expense for property, plant and equipment of $0.1 million, partially offset by a decrease in amortization expense for intangible assets of $1.0 million.
Foreign exchange (gain) loss, net. Foreign exchange gain, net was $2.0 million for the three months ended March 31, 2025 as compared to a foreign exchange loss, net of $1.6 million for the three months ended March 31, 2024. The gain in the current period resulted from fluctuations primarily attributable to the British Pound and Euro currency movements relative to the U.S. Dollar.

Interest expense, net
Interest expense, net. Interest expense, net decreased by $1.9 million, or 96%, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024. The decrease was due to a $2.2 million decrease in interest expense resulting from a lower average outstanding balance on the Revolver combined with a decrease in the interest rate on the Revolver from 7.4% at March 31, 2024 to 6.4% at March 31, 2025. The decrease in interest expense was partially offset by a $0.3 million decrease in interest income.

(Provision) benefit for income taxes
(Provision) benefit for income taxes. Provision for income taxes increased by $3.5 million, for the three months ended March 31, 2025 as compared to the three months ended March 31, 2024. The tax provision in the current year resulted mainly from the net income generated during the three months ended March 31, 2025, as compared to net loss incurred during the three months ended March 31, 2024, non-deductible executive compensation pursuant to Section 162(m) of the Internal Revenue Code and other discrete items, including stock-based compensation.

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Non-GAAP Financial Measures

We use supplemental measures of our performance, which are derived from our consolidated financial information, but which are not presented in our consolidated financial statements prepared in accordance with U.S. GAAP. Adjusted EBITDA is the primary financial performance measure used by management to evaluate our business and monitor ongoing results of operations. We define Adjusted EBITDA as net income (loss) before depreciation and amortization, stock-based compensation, interest expense, net, provision (benefit) from income taxes, acquisition, restructuring and integration costs, and foreign exchange gains and losses. Adjusted EBITDA margin represents the Adjusted EBITDA for the applicable period divided by the revenue for that period presented in accordance with U.S. GAAP.

We use non-GAAP financial measures to supplement financial information presented on a U.S. GAAP basis. We believe that excluding certain items from our U.S. GAAP results allows management to better understand our consolidated financial performance from period to period and better project our future consolidated financial performance as forecasts are developed at a level of detail different from that used to prepare U.S. GAAP-based financial measures. Moreover, we believe these non-GAAP financial measures provide our shareholders with useful information to help them evaluate our operating results by facilitating an enhanced understanding of our operating performance and enabling them to make more meaningful period-to-period comparisons. Although we believe these measures are useful to investors and analysts for the same reasons they are useful to management, these measures are not a substitute for, or superior to, U.S. GAAP financial measures or disclosures and should be read only in conjunction with financial information presented on a U.S. GAAP basis. Our non-GAAP financial measures may not be comparable to similarly titled measures of other companies. Other companies, including companies in our industry, may calculate non-GAAP financial measures differently than we do, limiting the usefulness of those measures for comparative purposes.

A reconciliation of Adjusted EBITDA to its most directly comparable U.S. GAAP financial measure, net income (loss), is presented below. We encourage you to review the reconciliations in conjunction with the presentation of the non-GAAP financial measures for each of the periods presented. In future fiscal periods, we may exclude such items and may incur income and expenses similar to these excluded items.

Adjusted EBITDA
(in thousands, except percentages)Three Months Ended March 31,
20252024
Net income (loss)$7,993 $(1,255)
Depreciation and amortization16,463 15,080 
Stock-based compensation15,525 15,738 
Interest expense, net72 1,926 
Provision (benefit) for income taxes3,386 (134)
Acquisition, restructuring and integration costs74 126 
Foreign exchange (gain) loss, net(1,998)1,569 
Adjusted EBITDA$41,515 $33,050 
Revenue$134,066 $114,530 
Net income (loss) margin%(1)%
Adjusted EBITDA margin31 %29 %



30


Liquidity and Capital Resources

General

As of March 31, 2025, our principal sources of liquidity were cash and cash equivalents totaling $59.1 million, which was held for working capital purposes, as well as the available balance on our Revolver, as defined below.

Our principal commitments consist of obligations under operating leases for office space, our purchase commitments related to hosting and data services and repayments of long-term debt. We lease office space under operating leases, which expire on various dates through November 2032 and the total noncancellable payments under these leases were $26.7 million as of March 31, 2025, $11.7 million of which will be paid within the next 12 months and $15.0 million thereafter. Total noncancellable rentals under subleases were $5.9 million as of March 31, 2025, $2.9 million will be received in the next 12 months and $3.0 million thereafter. Total noncancellable purchase commitments related to hosting services as of March 31, 2025, were $363.3 million for periods through 2029, of which $79.6 million is committed for the next 12 months and $283.7 million thereafter. As of March 31, 2025, we had no short-term debt. Information about our long-term debt is provided below.

We have financed our operations primarily through cash on our balance sheet and debt financing. We believe our existing cash and cash equivalents, our Revolver and cash provided by operations will continue to be sufficient to meet our working capital and capital expenditure and cash needs for the next twelve months and the foreseeable future. Our future capital requirements will depend on many factors including our growth rate, the timing and extent of spending to support development efforts, the expansion of sales and marketing activities, the introduction of new and enhanced products and services offerings, the continuing market acceptance of our products, and global trade and market conditions. In the future, we may enter into arrangements to acquire or invest in complementary businesses, services and technologies, including intellectual property rights.

We may be required to seek additional equity or debt financing. In the event that additional financing is required from outside sources, we may not be able to raise it on terms acceptable to us or at all. If we are unable to raise additional capital or generate cash flows necessary to expand our operations and invest in new technologies, it could reduce our ability to compete successfully and harm our results of operations.

Some of our customers pay in advance for subscriptions, a portion of which is recorded as deferred revenue. Deferred revenue consists of the unearned portion of billed fees, which is recognized as revenue in accordance with our revenue recognition policy. As of March 31, 2025, we had deferred revenue of $0.8 million, all of which was recorded as a current liability and is expected to be recorded as revenue in the next twelve months, provided all other revenue recognition criteria have been met.

Credit Agreement

On September 29, 2021, we entered into a credit agreement with various lenders (the "Credit Agreement"), which provides for an initial $300.0 million in commitments for revolving credit loans (the "Revolver"), which amount may be increased or decreased under specific circumstances, with a $30.0 million letter of credit sublimit and a $100.0 million alternative currency sublimit. In addition, the Credit Agreement provides for the ability to request incremental term loan facilities, in a minimum amount of $5.0 million for each facility. Borrowings under the Credit Agreement may be used for working capital and other general corporate purposes, including for acquisitions permitted under the Credit Agreement.

The market interest rate on outstanding borrowings is based on SOFR and at March 31, 2025 was 6.4%. We also pay a commitment fee during the term of the Credit Agreement ranging from 0.20% to 0.35% per annum of the average daily undrawn portion of the revolving commitments based on the Senior Secured Net Leverage Ratio (as defined in the Credit Agreement).

The Credit Agreement contains covenants requiring certain financial information to be submitted quarterly and annually. In addition, we are also required to comply with certain financial covenants such as maintaining a Total Net Leverage Ratio (as defined in the Credit Agreement) of 3.50 to 1.00 or lower and maintaining a minimum Interest Coverage Ratio (as defined in the Credit Agreement) of 2.50 to 1.00. As of March 31, 2025, the Company was in compliance with all covenants contained in the Credit Agreement. Based upon current facts and circumstances, we believe existing cash coupled with the cash flows generated from operations will be sufficient to meet our cash needs and comply with covenants.

31


Restrictions on Subsidiaries under the Credit Agreement

The Company is a holding company that conducts substantially all its activities through its subsidiaries and has no material operations of its own or direct outstanding debt obligations. The Company’s wholly-owned subsidiaries are subject to the terms and restrictions set forth in the Credit Agreement, which among other things, limit the ability of the Company’s subsidiaries to make loans or advances or to pay dividends or distributions. As is customary, these restrictions are subject to specific exceptions set forth in the Credit Agreement. The restrictions placed on the Company’s subsidiaries under the Credit Agreement have not had, nor are they expected to have, an impact on the Company’s ability to meet its cash obligations because substantially all of the Company’s consolidated cash obligations are obligations of the Company’s subsidiaries, which payment is generally permitted under the terms of the Credit Agreement.

Cash Flows

The table below presents a summary of our consolidated cash flows from operating, investing and financing activities for the periods indicated.
(in thousands)Three Months Ended March 31,
 20252024
Net cash provided by (used in) operating activities$3,529 $(1,131)
Net cash used in investing activities(10,901)(10,291)
Net cash used in financing activities(18,768)(28,294)
Net decrease in cash, cash equivalents, and restricted cash$(26,140)$(39,716)
Effect of exchange rate changes on cash, cash equivalents and restricted cash597 (847)
Cash, cash equivalents and restricted cash, at beginning of period87,335 127,290 
Cash, cash equivalents, and restricted cash, at end of period$61,792 $86,727 

Operating Activities

For the three months ended March 31, 2025, net cash provided by operating activities was $3.5 million, resulting from net income of $8.0 million adjusted for non-cash expenses of depreciation and amortization of $16.5 million and stock-based compensation of $15.5 million, partially offset by a decrease in working capital of $31.5 million, unrealized foreign currency gains of $2.5 million, a deferred tax benefit of $1.4 million and a $1.1 million reversal of credit losses. The decrease in working capital primarily reflects unfavorable timing of payments for operating expenses and taxes, as well as the payment of the annual employee bonus liability.

For the three months ended March 31, 2024, net cash used in operating activities was $1.1 million, resulting from a decrease in working capital of $32.0 million, offset by the net loss of $1.3 million adjusted for non-cash expenses of depreciation and amortization of $15.1 million, stock-based compensation of $15.7 million, and unrealized foreign currency losses of $1.4 million. The decrease in working capital primarily reflects unfavorable timing of payments for operating expenses and taxes, as well as the payment of the annual employee bonus liability.

Investing Activities

Cash used in investing activities was $10.9 million for the three months ended March 31, 2025, reflecting capitalized costs relating to our internal use software of $10.3 million, and the purchase of property and equipment of $0.6 million.

Cash used in investing activities was $10.3 million for the three months ended March 31, 2024, reflecting capitalized costs related to our internal use software of $9.2 million and the purchase of property and equipment of $1.1 million.

Financing Activities

Cash used in financing activities was $18.8 million for the three months ended March 31, 2025, due to a repayment of outstanding long-term debt of $20.0 million, partially offset by receipt $1.2 million for share purchases under the ESPP.

Cash used in financing activities was $28.3 million for the three months ended March 31, 2024, due to a repayment of outstanding long-term debt of $30.0 million, partially offset by receipt of $0.3 million for stock options exercised and $1.4 million for share purchases under the ESPP.
32



Indemnification Agreements

In the ordinary course of business, we enter into agreements of varying scope and terms pursuant to which we agree to indemnify customers, including, but not limited to, losses arising out of the breach of such agreements, services to be provided by us or from intellectual property infringement claims made by third parties. In addition, we have entered into indemnification agreements with our directors and certain officers and employees that will require us, among other things, to indemnify them against certain liabilities that may arise by reason of their status or service as directors, officers or employees. No demands have been made upon us to provide indemnification under such agreements and there are no claims that we are aware of that could have a material effect on our Condensed Consolidated Balance Sheets, Condensed Consolidated Statements of Operations and Comprehensive Income (Loss), or Condensed Consolidated Statements of Cash Flows.

Critical Accounting Estimates

The discussion and analysis of our financial condition and results of operations are based upon our consolidated financial statements, which have been prepared in accordance with U.S. GAAP. The preparation of these financial statements requires management to make estimates and judgments that affect the reported amounts of assets and liabilities, revenue and expenses and related disclosures of contingent assets and liabilities at the date of our financial statements. Actual results may differ from these estimates under different assumptions or conditions, impacting our reported results of operations and financial condition.

There have been no material changes to our critical accounting estimates as compared to the critical accounting estimates described in "Note 2—Basis of presentation and summary of significant accounting policies" to our consolidated financial statements appearing in our 2024 Form 10-K.

Recent Accounting Pronouncements

For a description of recently issued accounting pronouncements not yet adopted, see Note 2(h) to our condensed consolidated financial statements included in Part I, Item 1 of this Quarterly Report on Form 10-Q.

Item 3.    Quantitative and Qualitative Disclosures about Market Risk

Market risk represents the risk of loss that may impact our financial position due to adverse changes in financial market prices and rates. Our market risk exposure is primarily a result of exposure due to potential changes in inflation or interest rates. We do not hold financial instruments for trading purposes.

Market risks at March 31, 2025 have not materially changed from those discussed in the Annual Report on Form 10-K for the year ended December 31, 2024 under the heading Part II, Item 7A "Quantitative and Qualitative Disclosures about Market Risk."

Item 4.    Controls and Procedures

Evaluation of Disclosure Controls and Procedures

Our management, with the participation of our Chief Executive Officer and Interim Chief Financial Officer, has evaluated the effectiveness of our disclosure controls and procedures as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934 as of March 31, 2025. Based on this evaluation, our Chief Executive Officer and Interim Chief Financial Officer concluded that our disclosure controls and procedures were effective at a reasonable assurance level as of March 31, 2025.

Changes in Internal Control over Financial Reporting

There were no changes during the three months ended March 31, 2025, in our internal control over financial reporting that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

Inherent Limitations on Effectiveness of Controls

33


Because of its inherent limitations, disclosure controls and procedures and internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.
34


PART II
OTHER INFORMATION
Item 1.    Legal Proceedings

From time to time, we have been and may be involved in various legal proceedings and claims. At this time, neither we nor any of our subsidiaries is a party to, and none of our respective property is the subject of, any legal proceeding that would, individually or in the aggregate, have a material adverse effect on our business, operating results, cash flows or financial condition.
Item 1A.    Risk Factors

For a discussion of the material risk factors that affect our Company, please see the risk factors disclosed in Part 1, Item 1A "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2024.
Item 2.    Unregistered Sales of Equity Securities and Use of Proceeds

None.

Item 3.    Defaults Upon Senior Securities

None.
Item 4.    Mine Safety Disclosures

Not applicable.
Item 5.    Other Information

Insider Trading Arrangements

During the quarter ended March 31, 2025, none of our directors or officers (as defined in Section 16 of the Securities Exchange Act of 1934, as amended), adopted or terminated a "Rule 10b5-1 trading arrangement" or a "non-Rule 10b5-1 trading arrangement" (each as defined in Item 408(a) and (c) of Regulation S-K).

Amendment to Employment Agreement

On May 7, 2025, Integral Ad Science, Inc., a wholly owned subsidiary of the Company, and Lisa Utzschneider, the Company’s Chief Executive Officer, entered into an amendment (the “Amendment”) to Ms. Utzschneider's Employment Agreement, dated December 3, 2018. The Amendment extends to 18 months, the term for which Ms. Utzschneider will receive salary continuation payments and continued COBRA coverage at the Company’s expense upon a termination by the Company other than for “cause” or upon a resignation by Ms. Utzschneider for “good reason,” subject to the execution and delivery of a fully effective release of claims and continued compliance with applicable restrictive covenants.

The foregoing description of the Amendment does not purport to be complete and is qualified in its entirety by reference to the full text of the Amendment, a copy of which is filed herewith as Exhibit 10.3 to this Quarterly Report on Form 10-Q and is incorporated herein by reference.
35


Item 6.    Exhibits

The following is a list of all exhibits filed or furnished as part of this report:
Exhibit
Number
  Description
3.1  
3.2  
10.1
10.2
10.3*
31.1  
31.2  
32.1**  
32.2**  
101.INS  Inline XBRL Instance Document
101.SCH  Inline XBRL Taxonomy Extension Schema Document
101.CAL  Inline XBRL Taxonomy Extension Calculation Linkbase Document
101.DEF  Inline XBRL Taxonomy Extension Definition Linkbase Document
101.LAB  Inline XBRL Taxonomy Extension Label Linkbase Document
101.PRE  Inline XBRL Taxonomy Extension Presentation Linkbase Document
104  Cover Page Interactive Data File (formatted as inline XBRL and contained in Exhibit 101)
*Filed herewith.
**The certifications furnished in Exhibit 32.1 and Exhibit 32.2 hereto are deemed to accompany this Quarterly Report on Form 10-Q and will not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, except to the extent that the registrant specifically incorporates it by reference.
36


SIGNATURES

    Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
Integral Ad Science Holding Corp. (Registrant)
Date: May 12, 2025By:/s/ Jill Putman
Jill Putman
Interim Chief Financial Officer and Director
(Principal Financial Officer)
By:/s/ Alexis Gil II
Alexis Gil II
Chief Accounting Officer
(Principal Accounting Officer)